December 2009
14 posts
9 tags
Lightyear - Cars - Product Displacement...
In 2006, Goodyear teamed with Disney and Pixar to promote Cars. In the animated film, the main character, Lightening McQueen (pictured above), dons Lightyear tires and the Lightyear blimp is visible during speedway races. Goodyear’s director of marketing, Joey Viselli, has noted that the company allowed Disney/Pixar to have fun with the brand, but not with the actual brand itself, meaning...
12 tags
Ding Rings, Cheez Wuz & Gulpables - The Simpsons
5 tags
Unbranded Pringles Potato Chips - The Simpsons
9 tags
YouFace - 30 Rock
5 tags
Unbranded Xbox 360 - The Simpsons
7 tags
TacTic - The Simpsons
8 tags
Smyth Brothers Cough Drops - The Simpsons
11 tags
Sever V - The Simpsons
8 tags
Redi Whip - The Simpsons
6 tags
Punky Pong - Bones
6 tags
Bonk It! - The Simpsons
5 tags
Unbranded Elmer's Glue - The Simpsons
8 tags
Unbranded Little Tree Air Freshener - REDESMA Ad
The above image is a print ad for REDESMA, a Bolivian environmental group. The ad features an unbranded version of iconic Little Trees air freshener surround by a grim dirt road and tree trunks with the message, “You will never replace the air you take away from nature.” Little Trees is notoriously protective over trademarked tree silhouette which Nexus BBDO Bolivia, the agency...
8 tags
Wiccapedia - The Simpsons