Product Displacement

Forbes Fictional 15: The Richest Fictional Characters

I was surprised who ranked #1.

April 28, 2012, 10:42am

13 Simpsons Jokes That Actually Came True

From Flaming Moes and Good Morning Burgers to functionally illiterate politicians, the sardonic humor of The Simpsons has become a reality.

January 03, 2012, 5:46pm

Vulture Lists Fake Websites Made Up By TV

Most of the sites listed have been covered in this blog.  They missed a few like Amoozoo (United States of Tara), MyFace (One Life to Live) and WeTube.biz (Raising Hope).  Next, time bring me in as a consultant/fact-checker, okay, NY Mag?

December 24, 2011, 1:09am

A recent study has determined that “exposure to an imagery-evoking ad can result in an erroneous belief that an individual has experienced the advertised brand.”  To demonstrate the “false experience effect” theory, students in the study were introduced to the fictional Orville Redenbacher’s Gourmet Fresh Microwave Popcorn product. Some students watched low-imagery ads while others watched ads of people eating greasy, delicious popcorn.  Those students exposed to the more vivid ads, reported having tried the (fictional) popcorn.

As you can imagine, this topic is right up Product Displacement’s ally as one of the main goals of this blog is to demonstrate how looks at the visual cues of a fictionalized brand and identify it by its real world inspiration.

Thanks to Product Displacement reader Pete Banes for the heads up!!

Oh, and despite being incredibly popular among hungover college students, Orville Redenbacher’s Gourmet Fresh Microwave Popcorn is still a fictional product.  The image above is courtesy of Not a Real Thing’s Justin Kirkwood.  Sup, Justin!!

via: Wired

via: Journal of Consumer Research

May 27, 2011, 10:36pm

Not Used as Intended: Product Displacement in ‘Nurse Jackie’

February 13, 2010, 12:58am